How can insurers in Canada truly understand customers’ expectations when it comes to interacting with their auto insurer? How can they ensure they are meeting and exceeding those expectations?
In 2018, J.D. Power found that consumers are setting a high bar for auto insurers in Canada. To live up to these expectations, insurers need to understand what their customers want. The J.D. Power Canada Auto Insurance Satisfaction StudySM provides insurers with satisfaction metrics and insights gathered from customers’ perceptions of their primary auto insurer. The study examines how each service event between a customer and their insurer impacts overall customers’ value perceptions of their insurer and identifies critical service standards that drive higher customer satisfaction and the bottom line.
Study deliverables include:
- Customized executive presentation that provides data-driven, actionable recommendations for achieving strategic goals
- Scorecard benchmarking company performance compared with the industry across key drivers of satisfaction, as well as loyalty and advocacy metrics
- Data and analytical tools for performance insights and competitive peer comparisons
- Access to VoX Platform—J.D. Power’s proprietary interactive reporting interface