Study Details
The J.D. Power Canada Avoider Study℠ examines the reasons why consumers consider, do not consider, or consider and then reject particular models when shopping for a new vehicle.
The Benefits
Study subscribers will be equipped to understand:
- The level of awareness among consumers who avoided each model
- Reasons consumers do not consider certain models, including product related, image related and other reasons for rejection
- How to increase buyer consideration rates
Let's Connect!
J.D. Power studies, products, and services are available for purchase. If you’re interested in subscribing to a J.D. Power study or becoming a client, please fill out the form, and we'll be in touch. Questions? Click here to find the answers to frequently asked questions.
If you’ve received a J.D. Power survey and have questions or comments, please contact us here.
For all other inquiries, you can contact us here.