Intelligence that Fuels Accelerated Performance

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Driven by the Voice of the Customer

Despite shifting dynamics, the automotive industry continues to be driven by one core consideration—the Voice of the Customer. J.D. Power is a trusted advisor in amplifying that voice through a full suite of automotive solutions designed to help clients achieve their highest performance.

Data Analytics 12 400

Benchmark Studies

The key indicators and drivers of performance

Product Quality

J.D. Power assists manufacturers and suppliers in integrating the consumer voice into all aspects of planning, designing and manufacturing vehicles that exceed owners’ expectations for quality, appeal, safety and user experience

Canada Vehicle Dependability Study (VDS)
Canadian Automotive Performance, Execution and Layout (APEAL) Study
Canadian Initial Quality Study (IQS)
Canadian Avoider Study

Media & Marketing

J.D. Power offers critical insights that help automotive marketers, agencies and media sellers understand the key factors that drive consumer awareness and interest among particular vehicle brands and models.


J.D. Power understands what it takes to enhance the customer experience in both the vehicle retail sales and service environments. This remains one of the most competitive and dynamic areas of the business cycle within the industry, and the pressure is on to target the right customers with the right message, at the right time.

Services and Solutions

Data driven analytical solutions and advisory services to help you integrate the Voice of the Customer, drive customer satisfaction and grow profitably

Experts You Can Count On

JD Ney
JD Ney
Automotive Industry Practice Leader, Canada
JD's Bio
Dave Sargent
Dave Sargent
Vice President, Automotive Quality
Dave's Bio
Chris Sutton
Chris Sutton
Vice President, Automotive Retail
Chris's Bio
Josh Halliburton
Joshua Halliburton
Vice President Global Consulting & Head of European Operations
Joshua's Bio

Let's Connect!

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